Just like a builder would hesitate to erect a residence with out a watchfully worked-out program, so an author ought to be loath to begin with articles before he has outlined it entirely. In arranging a building, an architect thinks how large a residence his client wishes, how many rooms he should provide, how the area available may possibly most useful be apportioned among the rooms, and what relation the rooms are to keep to each other. In outlining a write-up, also, an author needs to determine how long it must be, what substance it should include, how much space should be dedicated to each element, and how the components should be arranged. Time spent in thus preparing a write-up is time well spent.

Outlining the subject entirely involves thinking out the article from starting to end. The worth of each piece of the material obtained must be carefully weighed; its relation to the entire issue and to every part must be viewed. The arrangement of the components is of even greater importance, since much of the effectiveness of the presentation will be based upon a logical development of the thought. In the last analysis, good writing suggests clear thinking, and at no stage in the preparation of an article is clear thinking more essential than in-the planning of it.

Amateurs sometimes insist that it"s simpler to write lacking any outline than with one. It certainly does simply take less time than it does to consider out all the facts and then write it to dash off an unique element story. In nine cases out of five, but, when a writer attempts to work out an article as h-e goes along, trusting that his ideas can arrange themselves, the effect is definately not a definite, logical, well-organized presentation of his subject. The popular disinclination to make an outline is usually based on the difficulty that many people experience in getting down-in logical order the results of such thought, and in deliberately considering a topic in every its various elements. Unwillingness to stipulate an interest generally speaking means unwillingness to consider.

The length of a write-up is based on two considerations: the range of the subject, and the policy of the publication that it"s intended. A big issue cannot be properly addressed in a short space, nor can an important topic be discarded satisfactorily in-a few hundred words. The length of a write-up, generally speaking, must be related to the size and the significance of the subject.

The deciding factor, but, in fixing the length of a write-up is the policy of the periodical that it"s made. One popular publication may possibly produce posts from 4000 to 6000 words, while the limit is fixed by another at 1000 words. It would be quite as bad judgment to prepare a 1000-word article for the former, as it"d be to send among 5000 words to the latter. Newspapers also correct specific limits for articles to be published in particular departments. One monthly magazine, as an example, features a division of character sketches which range from 800 to 1200 words in total, while the other articles within this periodical include from 2000 to 4000 words.

The practice of producing a line or two of reading matter o-n all of the advertising pages influences along articles in many magazines. The authors allow just a page or two of every post, short story, or serial to appear in the first section of the newspaper, relegating the remainder to the advertising pages, to obtain a nice-looking make-up. Articles should, consequently, be long enough to fill a page or two in the first portion of the periodical and many columns to the pages of advertising. To read additional information, please consider checking out: marketing. Some journals use small posts, or "fillers," to furnish the necessary reading matter o-n these advertising pages.

Magazines of the usual measurement, with from 1,000 to 1200 words in a line, have greater flexibility than journals in-the subject of make-up, and can, thus, use special feature stories of numerous lengths. The design of advertisements, even in the magazine sections, does not affect the size of articles. The only path to find out exactly the needs of different newspapers and magazines would be to count the words in articles in different departments..

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